Catch the video and slides from our virtual Lunch Function on Bringing Technology Products to Market: A Playbook & Lessons Learned” by Mark Sutton, an experienced founder and Go-to Market Executive for Software and Social Good Platforms.
Thursday May 21, 12:00-1:00PM
Mark Sutton has started, grown and led (for profit) SaaS based technology companies that provide fundraising technology to Non-Profit Organizations. This session will focus on the tactics used in bringing these products to market: Go to Market execution, getting your first sales, refining product-market fit, finding your ideal customer profile (ICP), sales vs marketing – where to spend $, LTV and CAC in the early days and other realities of brining B2B2C technology products to market.
Slides from Mark’s Presentation
Join techSAV for lunch every month for lunchFunction101 where senior technologists share their ideas, best practices and lessons learned. Check our calendar for the next lunchFunction 101.